Let’s make it worth it
Campaña
Client Covid19
Date 2020
Name let’s make it worth it
Agency KimicaStudio
We made this audiovisual to show another look at the pandemic. All the time playing with the metaphor of the virus that causes people to die, but that in reality on planet earth there is a much more dangerous virus, the human one.
That made us focus on the fact that this pandemic had to serve to learn, and not make the same mistakes of the past. And understand that the important thing is the values, the people, the affections.